MARKET ANALYSIS
GTB (1994 to 1994)

The Ferrari 348 GTB, produced in 1994 as the ultimate, refined iteration of the 348 lineage, is a rare and highly focused "Series II" berlinetta that remains a standout in the 2026 collector market. With a total global production of just 222 units—of which a mere 14 were original right-hand-drive—it is exponentially rarer than its tb predecessor, driving market values in Australia to a premium tier between $190,000 and $245,000 AUD for pristine examples. Its desirability is underpinned by a significant performance bump to 320hp (235kW), revised engine management via the Bosch Motronic 2.7 system, and a more aggressive aesthetic featuring body-coloured lower sills and a refined front grille. The buyer pool is a niche group of hardcore Ferrari purists and JDM/Euro crossover collectors who appreciate its role as the direct mechanical ancestor to the legendary F355 and the homologated Challenge race cars. In Australia, the scarcity of genuine GTB coupes means that any locally delivered car with a verified "engine-out" service history and original factory finishes is considered a blue-chip asset, offering a more visceral, analogue experience than the more common open-top variants.
The Ferrari 348 GTB, produced in 1994 as the ultimate, refined iteration of the 348 lineage, is a rare and highly focused "Series II" berlinetta that remains a standout in the 2026 collector market. With a total global production of just 222 units—of which a mere 14 were original right-hand-drive—it is exponentially rarer than its tb predecessor, driving market values in Australia to a premium tier between $190,000 and $245,000 AUD for pristine examples. Its desirability is underpinned by a sign…


